Julia Weinstock has studied fashion design. For many years she is designing costumes for theaters and artists. All designs were created in her studio in the Unperfekthaus, Essen.
Because Julia Weinstock comes from the fashion and costume field, she likes colors that catch attention. After designing the helmet, she acknowledges, "Oh, maybe my helmet is a bit cheesy!" But she thinks that some neon colors are not that impractical for a bicycle helmet, especially if you want to be seen on the road. Therefore ornamental tendrils are growing out of the black background, symbolizing coal dust. An image for a vibrant development of art and culture, which now supersede the coal and steel industry.